02 / Marketing automation

iGaming webhooks for real-time integrations.

Built for growing operators.

Deliver real-time, personalized bonuses to your players and keep every system in your stack in sync. The moment a player meets a condition, InTarget pushes the event to your platform, bonus engine or analytics tools.

A successful bonus webhook requestPOST /bonus sends JSON containing a wager milestone, player ID, amount and currency. The response is 200 OK in 118 milliseconds and the bonus is credited. Fictional data. Bonus webhookActiveRequestResponsePOST/bonus{ "event": "wager_milestone", "player_id": 20481, "amount": 500, "currency": "EUR"}200 OK118 msresponse timeBonus creditedPlayer #20481
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DefinitionWebhooks

WHAT ARE WEBHOOKS IN iGAMING CRM?

Webhooks give InTarget a real-time channel to talk to any third-party service. The moment a player meets a condition, InTarget can push data to your platform, bonus engine or analytics stack, automating marketing and operational processes without constant polling or manual exports.

Because events fire instantly, your systems stay in sync and players get a seamless experience across every tool in your stack. A webhook is a step in a flow like any other channel: the same triggers and segments that send an email can call your platform instead.

The most common use is rewards. When a player hits a defined milestone, InTarget triggers a custom bonus or promotion in your platform automatically, with no manual crediting and no delay.

  1. 01

    Condition

    A first deposit, a win streak, a wagering threshold or any custom event.

  2. 02

    Webhook

    InTarget sends the event and player data to your endpoint in real time.

  3. 03

    Your system

    Your casino or sportsbook platform, bonus engine or analytics stack acts on it.

  4. 04

    Player

    The reward or update lands the moment the player qualifies.

02 / Marketing automation — Real-time automation01 / 03

REAL-TIME AUTOMATION BETWEEN INTARGET AND ANY SYSTEM.

Webhooks give InTarget a real-time channel to talk to any third-party service. The moment a player meets a condition, InTarget can push data to your platform, bonus engine or analytics stack, automating marketing and operational processes without constant polling or manual exports.

Typical destinations:

  • Your platform: Credit bonuses, update player flags or start an in-product flow.
  • Bonus engine: Trigger the promotion the instant the player qualifies.
  • Analytics stack: Stream events to the tools your team already uses.

Because events fire instantly, your systems stay in sync and players get a seamless experience across every tool in your stack.

Webhook step in a flow
02 / Marketing automation — Personalized rewards02 / 03

DELIVER PERSONALIZED BONUSES AND REWARDS.

Use webhooks to reward players based on their actual gameplay and betting patterns. When a player hits a defined milestone, InTarget can trigger a custom bonus or promotion in your platform automatically, with no manual crediting and no delay.

Rewards that feel personal:

  • Gameplay-based: Reward the game categories and session patterns a player actually shows.
  • Betting-based: Recognize betting milestones on the sports and markets a player follows.
  • Timely: The reward arrives while the activity that earned it is still fresh.

Tailored, timely rewards keep players engaged and loyal, turning routine activity into moments that feel personal and drive the next session.

Rewards from player behavior
02 / Marketing automation — Condition-based triggers03 / 03

INSTANT, CONDITION-BASED BONUS TRIGGERS.

InTarget can send a real-time webhook to your casino or sportsbook platform the instant a player meets specific conditions for a bonus or promotion.

Conditions you can use:

  • A first deposit.
  • A win streak.
  • A wagering threshold.
  • Any custom event sent to InTarget.

Players receive their rewards the moment they qualify, creating a more satisfying, responsive experience that reinforces the behavior you want to encourage.

Condition-based bonus triggers
FAQ5 questions

QUESTIONS, ANSWERED.

What operators ask before connecting their platform. For anything else, book a demo and ask the team.

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What can InTarget webhooks connect to?

Any third-party service: your casino or sportsbook platform, a bonus engine or your analytics stack. The moment a player meets a condition, InTarget pushes the data to your endpoint.

Do I need to poll InTarget for updates?

No. Events fire instantly when the condition is met, so your systems stay in sync without constant polling or manual exports.

Which conditions can trigger a webhook?

A first deposit, a win streak, a wagering threshold or any custom event. The same triggers and segments that power email, SMS and push are available to webhooks.

Can webhooks credit bonuses automatically?

Yes. When a player hits a defined milestone, InTarget can trigger a custom bonus or promotion in your platform automatically, with no manual crediting and no delay.

Can a webhook be part of a multi-channel flow?

Yes. A webhook is a step in the same automation flows as email, SMS and push, so a credited bonus can be followed by the message that announces it.

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GROW.

Join 100+ operators who trust InTarget to grow their player base. See a webhook credit a bonus in a personal demo.