

InTarget’s drag-and-drop SMS builder lets your CRM team create, schedule, and send campaigns in minutes — no developer and no external gateway to configure. Compose the message, drop in personalization tokens like player name, bonus code, or balance, and choose the audience.
Send instant broadcasts for time-sensitive offers, or set recurring and triggered sends that fire automatically on player events — first deposit, bonus expiry, or a dormant streak. Every message goes out over reliable, high-throughput routes so promotions reach casino and sportsbook players the moment they matter.




Blasting the same SMS to your whole base wastes budget and burns opt-ins. InTarget ties SMS to the same segmentation engine that powers the rest of your CRM, so you can target players by deposit history, game preference, country, lifecycle stage, or real-time behavior.
Send high rollers a VIP reload offer, win dormant players back with a personalized bonus, or nudge sports bettors before a big match — each segment gets a message written for them. Tighter targeting means higher conversion, lower spend, and healthier deliverability.
Every SMS campaign reports delivery rates, clicks, and — most importantly — the deposits it generated. Shorten and brand your links with the built-in TRG.TO shortener to measure click-through on every message while keeping your own domain front and centre.
A/B test copy, offers, and send times, then double down on what drives revenue. Because SMS runs inside InTarget, results flow straight into player profiles and attribution — so you always know which message moved the needle.


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